If your site is a personal site then giving it your personality is fine. If your website is going to be a company site you need to keep your personal flavors to a minimum and do what your viewers would expect from a company like yours.
Here are just a few of the HTML websites I’ve done. Click on the image to view the site in a new window:
Cost Segregation Associates is a full width HTML site.
Titan Stock Tips is a current project in the works.